saleswhatsappagents
B2B WhatsApp sales agent
Davines Perú
Handles salons on WhatsApp, qualifies them in conversation and hands the ready lead to the sales team.
View caseProjects
Systems that ended up working inside a real business.
- Attribution
- Every figure says whether it comes from the system I built, the sales team or the store.
- Period and source
- Every published metric carries its dates and where it comes from.
- What failed
- The B2C pilot I stopped is published, with what I learned.
Work in production
contentaiworkflows
AI content production system
Davines · Las Yerberas · Koraima · Baby Elvis
Producing a variant stopped requiring a shoot.
View case
avatarvoicecontent
AI Avatar & Voice
Las Yerberas
A brand spokesperson who doesn't need to be on camera.
View case
ecommerceshopifyai
Ecommerce — Las Yerberas
Las Yerberas
A store organized by intent, not by product type.
View case
shopifyecommercecontentContribution
Davines Perú: Shopify improvements
Davines Perú
Storefront, images and product content on an existing store, including the Essential Haircare launch.
View casePilots and prototypes
Tested with real users or stopped in time. With the engineering and what I learned.
agentsshopifyreliabilityPilot stopped
B2C agent with Shopify: stopped pilot
Davines Perú
Own prototype with Shopify catalog and prices. A real Meta pilot led to stopping it.
View caseIn progress
These are not closed cases yet. They carry no metrics and are documented as they move.
ecommercewebcatalogIn progress
Montibello Peru — ecommerce implementation
Montibello
Montibello Spain's design, implemented and cataloged for Peru.
See progress
gamarracommercecontentIn progress
Gamarra: product and catalog
Koraima · Baby Elvis
Catalog, product and content for businesses that sell over WhatsApp and a notebook.
See progressDoes your business look like any of these?
