Gamarra: product and catalog
Catalog, product and content for businesses that sell over WhatsApp and a notebook.
- In progress
- Koraima · Baby Elvis
- Wholesale selling over WhatsApp
Build scopeScope · catalog I developed for Koraima (PDF)
- 77product pages
- 8categories: palazzo pants, mermaid cuts, cargos, joggers, leggings…
No commercial metrics: the work is still in progress.
The problem
Wholesale businesses with a catalog made of WhatsApp photos and stock in a notebook.
My role
I developed Koraima’s final catalog: structure, editing, product sheets, layout, AI-generated imagery and wholesale adaptation. I keep iterating on it. I also produce AI product content to present the garments.
The product and the brands belong to Koraima and Baby Elvis.
One sheet per model
Fabric, sizes, colors and two prices: per unit and per dozen. 
Same format, different model. 
Colors, fabric and sizes at a glance.
How the wholesaler buys, according to the catalog
Chooses
The product they like most
Sends a screenshot
Over WhatsApp, to the producer
Confirmation
Stock availability
Payment and shipping
Arranged with the customer
Dispatch
Once payment is confirmed
AI product content for wholesale fashion
Garment in motionKoraima
WhatsApp hookKoraima
Product in motionKoraima
Stack
- Kling (Motion Control)
- AI image generation
- Canva
- Excel